There is a natural order for doing things, to produce the right results. A rifle can be fired before aiming, but to hit the target it is always best to aim first!
So why is this often ignored in SME’s? If an SME has a business plan it often has been written for a third party, and is stuck away in a drawer somewhere. Perhaps “strategy, mission, vision, goals and objectives” are seen to be jargon used by corporates and not applicable to them. However without these in place how does the company where to aim? As Lewis Carrol said “If you don’t know where you are going, any road will get you there”
A FinanceHead will be able to explain business planning in layman terms and have a box of tools to get to your mission, vision and most importantly the objectives for coming year. Once these have been agreed, a set of measures can be put in place (including KPI’s), that can be reported, evaluated and actioned every month.
The objectives from the business plan are tracked every month, so that they are integral to the business rather than visited once a year. In these times, when everyone in business does not have enough hours in the day, these procedures help focus on doing the important rather than the urgent!
Ask a FinanceHead to help you aim before you fire!
Written by:
Alan Jones
t: 07817 379793
e: alan.jones@ajim.co.uk
w: www.ajim.co.uk
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